![]() How To Create A Contact Us Page - Shopify Dropshipping Tips For Beginners 2022 By following the steps outlined in this article, you can create an engaging and informative About Us page that will help you stand out in the competitive world of online retail. Choose Pages and select the About Us page you created.Ĭreating an About Us page can help you build a connection with your customers and promote your brand's values and products. Click Add menu item and name your page.Ĥ. Click on the menu you want to add your page to.ģ. Go to your Admin and click Online store, then Navigation.Ģ. To add your About Us page to your online store navigation, follow these steps:ġ. Why you sell these items: Explain your business's mission and values and how they relate to the products you sell.Īdding Your About Us Page to Your Online Store Navigation: What you sell: Describe the products or services that you offer and what makes them unique.ģ. Who you are: Provide some background information about your business, such as when it was founded, who the founders are, and what inspired you to start the business.Ģ. When writing the content for your About Us page, remember to include:ġ. Add your page to your online store navigation. Set the visibility of your page under Visibility.Ĩ. Use the Rich text editor to add pictures, videos, and links to specific products.ħ. Write the content for your page, including who you are, what you sell, and why you sell these items.Ħ. To create an About Us page, follow these steps:ĥ. It can provide crucial information about your business, your values, and your products. In this article, we will provide a step-by-step guide on how to create an About Us page, what to include on it, and how to add it to your online store.Īn About Us page is an excellent opportunity to share your business's story and help customers connect with your brand. How to create an effective about us page || Shopify Help CenterĬreating an About Us page is an essential step in building a successful online store. By following these 12 easy steps, you can establish trust with your customers and humanize your brand. Tailor every element towards their needs, maintain your branding, use visual elements, include a mission or vision statement, share your story, include social proof, show off your team, add an opt-in form for your mailing list, and include links to your products. Your About Us page is all about your customers and their need to bond with you before they're willing to buy. Add links to a few choice products related to your story. After a visitor has learned about your brand, they'll be more likely to trust your business and might be ready to buy. This gives visitors a chance to learn more about your business and gives you the opportunity to nurture them into paying customers. Step 8: Add an opt-in form for your mailing list Adding details about the people behind the business can shatter the image of a faceless company and connect on a human level. Including screenshots of fun interactions on social media can also help build credibility and authority. Use social proof in the form of reviews or testimonials to let customers know why others love your brand. Don't be afraid to get personal and use your story as an opportunity to create a connection with your customers. Your customers want to know how your business got started and what the circumstances were. Convey your values, culture, and what makes you different from your competitors. Customers want to know why you're selling a particular product and what you hope to accomplish beyond making money. Step 4: Include a mission or vision statement Keep your About Us page under 500 words. Use visual elements such as pictures, videos, and graphics to bring your page to life. Show off your personality and let it shine through every element of your About Us page. ![]() Your About Us page is the epicenter of your branding. Write only about what is most interesting and relevant to potential buyers. Don't share the entire history of your business or list out all of your accomplishments. Every single thing on your About Us page must be tailored towards the needs of your customers. Step 1: Realize that your About Us page isn't about you In this article, we will share 12 easy steps to help you establish trust with your customers and humanize your brand. Getting started with ecommerce can be overwhelming, but creating an effective About Us page for your dropshipping store is crucial. About Us Page: How to Make the Perfect About Us Page
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